RED STICK – Governor John Bel Edwards and Director of Video Game Development Jeff Strain today announced the launch of Possibility Space, a game development studio that will build video games on a large scale for a global audience. Possibility Space becomes the latest addition to Louisiana’s growing interactive entertainment cluster, which includes inXile, a Microsoft Xbox Game Studio; High voltage software, which is part of Keywords Studios; Testronic and Turbosquid, all in New Orleans, and Electronic Arts in Baton Rouge.
Possibility Space will create 75 new permanent jobs in Louisiana with an average annual salary of $ 100,000, plus benefits. Louisiana Economic Development estimates that the project will create 90 new indirect jobs, for a total of 165 new jobs for New Orleans and the Southeast region.
“The arrival of Possibility Space further strengthens our leadership position in the development of interactive entertainment, which continues to provide well-paying technology jobs to residents of Louisiana,” said Governor Edwards. âWith an industry innovator like Jeff Strain at the helm, this project could be a game-changer for video game development in Louisiana. We welcome Space Possibilities as we continue to develop this exciting sector of our economy. “
Strain, founder and CEO of the company, is known to have created and influenced some of the biggest online games in the history of the industry. He previously established Seattle-based ArenaNet Studios, which was acquired by NCsoft, and Undead Labs, which was acquired by Microsoft.
âAfter two decades of building successful video game studios, I am excited to launch my next business at my home in Louisiana,â said Strain. âWe build relationships with our customers and want to give them the best possible experience. We build relationships with our team members and want to provide them with a productive, safe and healthy environment. Equally important, we are building relationships with our community, locally and statewide, and intend to be an ongoing engine for Louisiana’s economic development and jobs. This great state has a joy and a strength that makes it the perfect place to both raise my family and build my business. I appreciate the vision of the state legislature and governor as they work together to support emerging technology companies like mine.
While working as a programmer for Blizzard Entertainment on StarCraft and Diablo in the 1990s, Strain created the StarCraft campaign editor. He was then senior programmer and team leader on World of warcraft after leading the initial development. In 2000, Strain co-founded ArenaNet, and he was a programmer and executive producer for the Guild wars franchise. In 2009, Strain founded Undead Labs to create the definitive zombie survival-fantasy game. State of decomposition launched in June 2013 and acclaimed by critics and the public. The following State of decomposition 2 has been played by over 10 million players around the world. Undead Labs was acquired by Microsoft in 2018.
The possible space is expected to use Louisiana’s software and interactive digital media program and entertainment job creation program incentives.
“With the addition of the Possibility Space studio, Greater New Orleans can now legitimately claim the status of one of America’s premier video game development centers,” said Michael Hecht, president and CEO of Greater New Orleans Inc. “The leader behind this project, Jeff Strain, is an industry legend, with titles like Guild war and State of decomposition to his credit. When paired with the vision of his wife, Annie, it’s clear that Possibility Space lives up to its name.