Game development

Mind Detonator – News from the European gaming industry

Leading Hypercasual Game Company Challenge for Indie Developers Offers Major Investment, Mentorship, and Publishing Agreements

Kwalee, a global leader in the development and publishing of hypercasual mobile games, has launched “Hypercasual Heroes” to recognize independent game developers who create compelling and original mobile titles with up to $ 100,000 upfront and a payout agreement. ‘edition comprising a substantial part of the uncapped profits. There’s even a Tesla Model 3 up for grabs for the first developer to pass the challenge!

With the Limited Time Challenge open for submissions until August 31, 2021, Kwalee is particularly looking for mobile games that feature new game mechanics or ingenious twists on existing ones. This is in keeping with Kwalee’s DNA, with many of the company’s key figures – including CEO David Darling and COO Jason Falcus – starting their freelance game development careers as their teens. and remaining passionate about new advancements from independent developers around the world.

The games chosen will be decided based on how well they performed in initial testing, which can net the developer nearly $ 40,000 before the game even launches worldwide. The developers of these games will be known as Hypercasual Heroes, ultimately gaining the tremendous support and marketing efforts from Kwalee to launch into the world! Post-launch milestones can boost bonuses for a single game up to $ 100,000, alongside an all-new Tesla Model 3 car for the developer whose game races to the finish line fastest. *

All of this even before the lucrative profit-sharing payments that come with the publishing deal are factored in. uncapped royalty fee!

Kwalee has always sought to set trends rather than follow them, a philosophy that comes directly from CEO David Darling. Darling exemplified this quality by being the co-inventor of Game Genie during Darling’s time at Codemasters, a series of transformative devices that allowed gamers to alter their console gaming experiences in ways previously impossible and sold approximately $ 140 million at retail.

It’s also an attitude that has served Kwalee well on their journey to become one of the world’s leading publishers of hyper-casual games, with over 650 million downloads. Having developed original titles featuring everything from blacksmithing and baking to the art of police sketches and frantic shopping, Kwalee encourages developers to think the same way to come up with wacky ideas that will instantly appeal to everyone. millions of players.

Hypercasual games are titles that can be played in short bursts and have an incredibly wide appeal, not just among traditional “gamers”, so relying on this combination of gameplay and visuals to attract all kinds of gamers will be key. for developers to become true hypercasual Heroes.

“One of the most satisfying aspects of hypercasual game development is that such a variety of themes and playstyles can make it successful worldwide with millions of players,” said David Darling, CEO of Kwalee. “We are always looking to develop titles that are completely different from what has been seen before and now we are investing heavily in encouraging other developers to do the same with Hypercasual Heroes. We don’t even need to see a full game – just a video or a few levels can be enough to see a game’s potential!

Kwalee’s Hypercasual Heroes is open until August 31, 2021. Full information on how to submit a game and potentially earn the aforementioned rewards can be found on our website: https://kwalee.com/blog/inside-kwalee/ introducing-hypercasual-heroes

*The Hypercasual Heroes Challenge, including potential rewards, is subject to the Kwalee Hypercasual Heroes Challenge Submission Terms and Conditions and the Kwalee Developer Portal.